Your ads are doing things you can't see.
Boltive detects and stops malicious, deceptive, and non-compliant ad behavior in production before it reaches your users.
exposing users to scams, malware, and AI-generated deception across tens of thousands of premium sites.
on invalid traffic in 2025 - and will double in the next three years.
Bad bots surpassed human traffic and now account for roughly 37% of all
web traffic.
See what your users actually see.
Boltive's patented Personas behave like real people, allowing us to uncover malicious, deceptive,
and non-compliant ad behavior before it reaches your audience.

Everything you need to protect your users, brand, and revenue

Real-Time Ad Monitoring
Observe ads as users experience them across web, mobile, and in-app. Identify who served the ad, how it behaved, and where it appeared.
Automated Malware Protection
Detect and block malicious ads, redirects, phishing, and scam campaigns using AI trained on ad code and delivery patterns.
Precision Ad Content Control
Apply granular blocking rules by behavior, creative attributes, vendor, or category. Protect users without overblocking high-value demand.
Creative and Spec Compliance
Validate HTML5, video, audio, and native creatives against technical specs and policy requirements. Eliminate manual QA.

Geo and Persona-Based Threat Detection
Catch threats that appear only for specific regions, devices, or user profiles.
Alerts and Reporting
Real-time alerts and forensic reports with attribution, creative markup, and partner-ready URLs.
Everything you need to secure your ad environment.
Ad Lightning
On-Page Script
Blocks bad ads before they render across all demand sources, including ADX and Open Bidding. SafeFrame compatible.
Ad Lightning
Creative Wrapper
For platforms using GAM. Wrap ad slots or specific creatives with real-time blocking and monitoring, deployable in monitor-only or active blocking mode.
Ad Lightning
Mobile SDK
Detects malicious, offensive, and non-compliant ads in iOS and Android apps.
Tag Scanner
QA your direct campaigns and demand tags against your specs before they go live. Scan display, video, audio, and native creatives for size, CPU, cookies, trackers, data collectors, and compliance, with a clear pass/fail for your ops team.
API Integrations
Connect Boltive's detection intelligence directly into your platform. Programmatically scan creatives, retrieve blocking results, and feed data into your own dashboards and workflows.
Ad Monitor
Monitor ads across the open web and identify malicious, offensive, or non-compliant creative before it reaches your properties.
Built so your team can stay ahead of threats and protect revenue
Publishers
Protect users, revenue, and brand trust. Block threats before they render and automatically recover impacted inventory.
Ad Tech Platforms
Real-time protection across billions of impressions with reporting partners can act on.
Ad Operations Teams
Replace manual QA with automated detection, blocking, and forensic reporting.
Proof points
8.8M
blocked
Blocked 8.8M unwanted ads during a major offensive-ad incident.
30%
revenue increase
Helped a major broadcaster increase revenue 30% after identifying a broken privacy signal.
complaints
reduced
Reduced intrusive-ad complaints through native mobile app protection.
fines
averted
Identified and stopped unauthorized data sharing to five vendors, helping avert tens of millions of dollars in potential fines.
opt-outs
honored
Discovered retargeted advertising being served after user opt-out and traced the root cause to consent platform defects.
trusted
member
IAB member. TAG certified. IAPP member. AdCP founding member.












Frequently asked questions
Everything you need to know about Boltive, our technology, and how we help reduce digital risk.
Ad Lightning is Boltive’s ad security platform for publishers and digital platforms. It helps teams monitor ads in real time, detect malicious or unwanted content, enforce content policies, and maintain ad quality across web and mobile environments.
Ad Lightning identifies malware, malicious redirects, scams, offensive or unwanted creative, and ads that fail quality or technical requirements. Its AI-powered detection also helps identify evolving threats and new variations of known attacks.
Yes. Ad Lightning can block non-compliant ads through website integrations and its mobile SDK. Teams can also create custom denylists and control which types of content are allowed or blocked.
Yes. Boltive offers an Ad Lightning SDK for native mobile applications, including iOS and Android, to monitor and block malicious, intrusive, or unwanted ads in-app.
Ad Lightning captures the ad experience and provides visibility into who served the content, helping teams trace incidents back through the advertising supply chain and identify the responsible source.
No. Ad Lightning combines malware protection with ad content moderation, ad quality monitoring, creative QA, and granular content controls. That means teams can protect users while also enforcing brand standards and preserving revenue from acceptable advertising.

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